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Running a Website

Plain-language notes for business owners who depend on their site but don't want to become technical to keep it working.

How much does a small business website cost in San Diego?

Most San Diego small-business websites cost between $2,500 and $15,000 to build, plus ongoing hosting and care. Here is what moves the price, and the costs nobody quotes up front.

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My web developer disappeared. How do I get my website back?

Your developer stopped answering and you cannot log in. Here is how to find out what you actually own, recover each login, and keep the site running while you do it.

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Will moving my website to a new platform hurt my Google rankings?

Switching from Squarespace, Wix, or an old WordPress theme does not have to cost you rankings. It depends on four things, and most rebuilds get at least one wrong.

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When booking is scattered across four tools, inquiries leak

A quote form on another site, a PDF to download, a client portal somewhere else, a phone number in the footer. When booking is scattered, inquiries quietly leak. Here is how to pull it back into one clear path.

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Taking over a website from another developer: the first 30 days

When the developer or agency behind your site moves on, the order of the first month matters. Access, backups, and leads first. Improvements after.

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Website refresh or full rebuild? How to tell which one you need

A refresh changes how a site reads and flows. A rebuild changes how it works underneath. Here is how to tell which one your site needs, and why the wrong call costs you twice.

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What a slow website is actually costing you

A slow site quietly costs you customers, rankings, and trust before anyone tells you. Here is what the numbers say and what's usually behind it.

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What to look for when hiring a web developer (and what to run from)

Hiring a developer is one of the harder calls to make when you're not technical. Here are the green flags, the red flags, and the questions worth asking.

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